About
Michael is a curious case…
Although I am formally trained as an art director at both University and AWARD School, my diverse experience has made me a new breed of all-rounder. With the skills and training to concept big, exciting ideas for a campaign, I can also strategically plan, design, shoot and edit content for the new era of marketing and product design.
My strength still centres around creativity. I do what I do because I love taking something from my head and turning it into a thing. A thing that solves a problem. A thing that connects with a human not a consumer. A thing that looks cool.
Experience
Scitech - Content Producer (Jun 2019 - Present)
Creatively and strategically managing the suite of products across the science communication organisation. I also advise of larger scale projects including exhibition builds and marketing creative.
Michael Gatt Creative - Freelance Creative Art Direction, Graphic Design and Content Strategy (Jan 2019 - Present)
Working for both advertising agencies and direct for companies, I offer a range of services based around creative marketing. From logo design, website design, campaign ideation, content strategy and implementation and everything in-between.
Longtail Digital - Creative Art Director (Sept 2016 - Jan 2019)
Starting at Longtail as a Junior Art Director I quickly expanded my skill set beyond traditional art direction. From developing and executing social media campaigns, through to digital strategy, copywriting, editorial, video production and web design. In 2017, took a four month secondment in Sydney to build stronger creative relationships with clients.
Skills: Art direction, creative concepting, copywriting, content creation, strategic planning, graphic design, digital design, website design, social media planning/management, photography, videography, editorial creation, video editing.
Tod Talks - Co-creator/producer (2018-present)
A original improvised comedy show performed at the Perth Fringe Festival. This unique show welcomes comedians and entertainers on stage to bullshit their way through a powerpoint presentation they have never seen and on a topic created by the audience. In the end, only one performer will be crowned ‘Key Note Speaker’.
Starlight Children’s Foundation - Programme Facilitator/ Livewire Magazine Editor/ Graphic Designer (Jun 2013 - Sept 2016 )
Working within the adolescent programme, the Livewire Magazine was initially conceived to bring commercial income and relevant content together within the not-for-profit. The print and digital magazine was distributed to hospitalised teenagers across the Australian medical system. Content was created with a small national team managed by myself and covered topics including; education, celebrities, technology and arts.
Skills: Art direction, design, management, content creation, photography, videography, editorial creation, pre-print, budgeting.
C Venues Edinburgh - Graphic Designer (2011)
Southern Cross Broadcasting (96fm, 6PR, 6ix) - Marketing Coordinator, Producing Assistant, Content Manager (2008-2010)
Fairfax Media (channel 9, WIN Television) - Agency Sale Coordinator (2009)
Education
AWARD School (2013)
AWARD School (2010)
ECU BA Comms majoring Advertising and Creative Services (2008)